TapTales is privacy-first. We believe you shouldn't need to hand over personal information just to enjoy a great experience.
This policy explains how we handle information across our digital experiences at taptales.co and when you purchase directly from us. We aim to keep things clear and plain — no jargon, no surprises.
Our digital experience pages are designed to work without knowing who you are. Specifically:
- No account required. You never need to create an account or log in to use a TapTales experience.
- No personal information collected. Our digital experience pages do not collect your name, email, phone number, or any other personal information.
- No tracking cookies. We do not use cookies for tracking or advertising purposes.
To make your experience personal and useful — like remembering which places you've visited or saving your notes — some data is stored locally on your own device.
- What's stored locally. Visit history, notes, and preferences are stored in your browser's localStorage on your device.
- Stays on your device. This data is never transmitted to TapTales or any third party. It lives entirely on your own device.
- Your control. You can clear this data at any time by clearing your browser's site data or localStorage.
We use Plausible Analytics to understand how our site is used — things like which pages are visited and how visitors find us.
- Cookie-free. Plausible does not use cookies and does not track you across sites.
- No personal data. All analytics are fully anonymous — no personal information is collected, and no data is tied to an individual.
- Privacy-friendly by design. Plausible is a privacy-first analytics service. You can read more at plausible.io/privacy.
Some TapTales experiences include optional interactive features that may use your device's hardware. Here's exactly how each one works:
- Location (GPS). Some experiences offer distance or compass features. If you grant location permission, your GPS coordinates are processed entirely within your browser — they are never stored on or transmitted to TapTales servers. Declining location access simply disables that feature; the rest of the experience is unaffected.
- Photo Booth (camera). Some experiences include an optional photo feature. All camera activity happens entirely within your browser on your device — images are never uploaded to, stored by, or transmitted to TapTales or any third party. Any photo you take is only saved or shared if you choose to, using your device's own share or save functions. You are responsible for any photo you capture and choose to share. Declining camera access simply disables the Photo Booth.
- Motion & orientation sensors. Some experiences use your device's motion and orientation sensors (for example, to animate a character). This is processed entirely within your browser and is never collected, stored, or transmitted. Declining sensor access simply disables those animations.
All of the above features are optional. Declining any permission simply disables that particular feature; the rest of the experience remains fully available.
TapTales experiences offer an optional multi-language translation feature. When you use this feature, the text you're translating is sent to the Google Cloud Translation API to generate a translation.
This usage is subject to Google's Privacy Policy. If you prefer not to use translation, simply don't activate the feature — the English language experience is always available in full.
When you place an order directly with TapTales, we collect the personal information needed to process and fulfil it. This includes:
- Your name
- Your email address
- Your delivery and/or billing address
- Your order details
Payments. Payment is handled by our third-party payment provider. TapTales does not store your full card details.
We use this information only to:
- Process and deliver your order
- Provide customer support
- Send you order-related updates (such as shipping notifications)
- Meet our legal and tax obligations
We do not sell or rent your personal information to any third party.
TapTales uses a small number of trusted third-party services to deliver our experiences and process orders. These are:
- Plausible Analytics — anonymous, cookie-free website analytics
- Google Cloud Translation — optional multi-language translation
- Gumlet — video and image delivery and optimisation
- Vercel — website hosting and content delivery
- Our payment provider — secure checkout and payment processing
- Shipping carriers — delivery of physical orders
Each of these services operates under its own privacy policy and terms of service. TapTales is not responsible for the data practices of any third-party service. Some providers may process data outside Australia — see Section 9.
Some of our third-party service providers may store or process data on servers located outside Australia. Where this occurs, we take reasonable steps to ensure those providers handle your information in a manner consistent with the Australian Privacy Principles under the Privacy Act 1988 (Cth).
By using TapTales services, you acknowledge that your information may be transferred to and processed in other countries, which may have different privacy laws to Australia.
We take reasonable steps to protect personal information we hold from misuse, loss, and unauthorised access, modification, or disclosure. This includes using secure connections (HTTPS) for our website and working with reputable, security-conscious service providers.
However, no method of internet transmission or electronic storage is completely secure. While we do our best to protect your personal information, we cannot guarantee its absolute security.
We only keep personal information for as long as it is needed for the purposes described in this policy, or as required by law.
- Order information. We retain order and transaction records for as long as needed to provide support and meet our legal obligations (for example, tax record-keeping requirements).
- Deletion. Once information is no longer needed, we delete it or de-identify it so it can no longer be linked to you.
TapTales experiences are designed to be family-friendly and enjoyed by people of all ages, including children. We take children's privacy seriously.
- No personal data collected from children. We do not knowingly collect personal information from children through our digital experience pages.
- On-device data stays local. Any on-device data generated during an experience — such as visit history or photos taken in the Photo Booth — stays entirely on the user's device and is never transmitted to us.
If you believe a child has somehow provided personal information to TapTales, please contact us at taptales.sales@gmail.com and we will promptly address the concern.
Under the Australian Privacy Principles, you have the right to:
- Access. Request access to personal information we hold about you.
- Correction. Request that we correct personal information that is inaccurate, incomplete, or out of date.
- Complaints. Complain to us about how we have handled your personal information.
To make a request or lodge a complaint, please email us at taptales.sales@gmail.com. We will respond as quickly as possible.
If you are not satisfied with our response, you may escalate your complaint to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. When we do, the "Last updated" date at the top of this page will change.
The latest version of this policy will always be available at taptales.co/privacy. We encourage you to check back occasionally to stay informed.
For any privacy enquiries, please get in touch — we're happy to help:
- Email: taptales.sales@gmail.com
- TapTales Australia Pty Ltd (ACN 697 422 530)
- Hobart, Tasmania, Australia